From 1:12 in this video you can watch a discussion between Denis Cyplenkov and Mikhail Koklyaev about the NEMIROFF WORLD CUP 2010 trophy.
This trophy is actually a lifecast made after John Brzenk and Denis Cyplenkov armwrestling grip.
From what I remember, the lifecast for the John Brzenk & Denis Cyplenkov armwrestling grip was made in 2009 during ARMFIGHT # 37 » JOHN BRZENK VS DENIS TSYPLENKOV and it was used next year to make trophies for the NEMIROFF WORLD CUP 2010. See ► RESULTS: Nemiroff World Cup 2010 │ PHOTOS, VIDEOS, John Brzenk’s shirt
From 16:54 in the video Denis Cyplenkov is armwrestling / pulling the truck.
This video is also about Vladimir Turchinsky, the trainer of both Denis Cyplenkov and Mikhail Koklyaev, he had a very big contribution to the development of strength sports in Russia. (read articles on wikipedia, English: Vladimir Turchinsky / Russian: Турчинский, Владимир Евгеньевич – more info here)
[Real rocking # 25] PLSE – Tsyplenkov
Source: Michael Koklyaev